Kobe Bryant is widely well-known outstanding basketball player in the NBA who is often being compared with the former legend of Michael Jordan. Thanks to Kobe’s popularity and influence, his business partner- Nike company who has a long-term contract on shoes with Kobe, is able to keep producing the more advanced and useful sneakers on the court and spreading them to all over the markets. And Eric, who is a creative director of footwear design of Nike c...


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